DemoTruck Sense Bike
To launch its 2018 line, made up of 19 new models, Sense Bike, the national bicycle brand, presented a great new feature on August 5, 2017 in Belo Horizonte (MG). It is a truck of 13 meters in length with about 70 m² of useful area. Produced by Truckvan, the mobile unit, called DemoTruck, is used as a showroom and VIP lounge to receive guests at fairs and events, as well as serve as a support and workshop for Team Sense Factory Racing during the competition.
“The mobile unit is a further innovation of Sense Bike and allows us to be closer to the final consumer, bringing the news to different locations, conquering new customers and narrowing the relationship between our brand and the public, and provide much more comfort and convenience for our athletes, “said Marlen Ferreira, coordinator of the Sense Demo Tour project and team manager of Team Sense Factory Racing.
The mobile unit is equipped with brackets for 22 bikes and has ample structure to offer all comfort for the public and athletes, with 2 Smart TVs of 40 ‘, home theater, microwave, refrigerator, electric coffee maker and bathroom.